Credits
Client: UAB Pandos
Brand: Bored Panda
Workshop and rules: Rokas Cicenas
Graphic design: Rokas Cicenas, Deimante Daunyte
Graphic design: Rokas Cicenas, Deimante Daunyte
Year: 2021
© Twelve Moons
______
Thanks for watching!
The goal was to analyze Facebook video post typographic captions, identify problems, provide solutions in an online presentation. In the second part of the online presentation, video editors received a workshop, where they could get familiar with new insights and test out new rules in real situations. The problem was that many different video editors didn’t have clear rules on how to compose captions. So with each video editor's touch, final results were becoming very various and not consistent. Solutions provide a new grid, typographic styles, font size guide, caption positioning, alignment options.